Driving scale on TikTok’s regular in-feed inventory is highly resource intensive and the TikTok algorithm heavily prioritises content that gets engagement. Ad-Lib.io can very easily replace content at speed and scale to meet this demand. With Ad-Lib.io, you can manage all TikTok four ad formats—Brand Takeover, In-Feed Native Video, HashTag Challenge and Lens 2D, 3D & AR—with a single platform.