Oli Marlow-Thomas, previously the Creative Lead at DoubleClick/Google for five years; he is an industry expert, tech boffin, shortlisted as “One To Watch” in an industry Tech Awards; and has a passion for motorcycles having ridden solo from India to the UK and Santiago to Mexico City.

Adit was previously at Google for 5 years where he was Head of Sales for GA360 across Continental Europe and Emerging Markets. Prior to that, Adit has worked in 5 startups in the US and Europe as owner / entrepreneur / investor, most recently serving as Executive Director at Visual IQ (sold to Nielsen in 2017). Adit lives between Madrid and New York and loves 5:00am wake up calls.

Stacey, ex Finance Director at Criteo for 7 years and at Thomson Reuters for 6 years before that, is heading our Customer Success, Finance and Operations teams and is happiest building out our growth plans in excel or doing mental arithmetic…. don’t mention her losing out on the Countdown role!

Ed has spent seven years in programmatic media and analytics, both agency side at Essence, working with clients like Google, HP and Universal Pictures, and during a brief stint at SSP StickyAds (Freewheel). He was selected as one of MediaWeek’s 30 under 30 in 2016, a fact about which he apparently never shuts up.

Previously, Manu was the co-founder and CEO of Visual IQ, where he envisioned solutions for cross-channel marketing attribution for the largest global advertisers. He grew Visual IQ to 250 clients and 325 employees globally. In 2017, the company was acquired by Nielsen. Manu was part of the operating team at Vizium, a database marketing company acquired by Carat. In his free time loves cooking and hanging out with his two boys!

Allan joined Ad-Lib on day 1 and has been there every step of the way. Having spent years differentiating in the classroom he was keen to drive personalisation in another industry. He is happiest when beating Stacey at mental arithmetic... and building global partnerships for success!

Ravi has over 30 years experience in management, business development, and corporate development. As Managing Partner at Fog City he has held operating and board roles in portfolio companies including Visual IQ, Om Entertainment Group, Codeshelf, and SolutionSet. Earlier in his career, he was a management consultant at Booz Allen & Hamilton. Ravi has a B.S. from University of California and an MBA from University of Chicago and London Business School.

Jono has been an accomplished enterprise SaaS sales and customer success professional for 15 years. He enjoys helping startups succeed and grow in EMEA markets and has been a key revenue contributor in four startups going through two strategic acquisitions and an IPO. It's all about the numbers with him!

Caitlin leads the APAC teams across Singapore, Hong Kong and Australia. Prior to life at Ad-Lib she spent her career building brands at Unilever in Australia and the UK. Quite the journey after studying and practicing as a corporate lawyer early in life. Being based in Sydney, all her spare time is spent at the beach.

With an extensive career in Digital Marketing across US, LATAM & MENA markets, Janira has established a strong reputation for delivering actionable solutions for some of the world’s leading brands. She specializes in creating customer-centric growth & is passionate about helping clients leverage new digital & cognitive capabilities in order to effectively respond to emerging opportunities & challenges from the rapidly transforming digital landscape.

Sarah is a Creative Director specialising in crafting innovative, tech-forward experiences for clients. Before joining Ad-Lib, Sarah lead product marketing and content initiatives for Revolut, and created award-winning campaigns for the likes of Google and the Financial Times at Essence. In her free time, Sarah dissects trends and debunks pseudoscience on TikTok.

Marni Hoyle is a veteran B2B software marketer, and her career has focused on the SaaS model since its inception. Hoyle has been a member of the management team for four successful startups. Her work experience has carried her through a variety of vertical market domains, with the bulk of her recent experience centering on Retail/CPG at companies including Profitlogic, Ordergroove and antuit.ai.

Nehal Patel enjoys the dynamic world of startups. Helping to define and create customer engagement strategies and processes for several B2B businesses in the AdTech & Martech space. She spent the last 12+ years being a strategic advisor to global fortune 500 companies helping them maximize ROI in platforms and data to better manage over $1B in ad spend, assisting brands with challenges in CRM, campaign management, attribution and mix-modeling.

The resident process nerd with almost 20 years of experience in managing and growing high performing teams, a decade of which spent within the Google advertising landscape from display, reserve, to auction. Always looking for ways to increase efficiency in every corner. She likes to disappear to foreign lands whenever she gets the chance to turn off notifications.

Harmen Westra leads all sales efforts for Ad-Lib.io in the Americas. Tasked to grow the revenue footprint and expand the Ad-LIb.io creative technology platform into new brands and advertising teams across the Americas. Westra previously was Vice President of Client Success at MediaMath he also held key sales leadership roles at iSpot.tv, and Nielsen where he cultivated relationships with Citigroup, Novartis, American Express, Macy’s and Unilever.